In the nonprofit world, success depends on how wisely you use two critical resources: time and money. That’s why in 2025, more mission-driven organizations are turning to artificial intelligence (AI) — not to be trendy, but to achieve objectives faster and more efficiently.
If using AI seems overwhelming, you’re not alone. But the good news is that today’s AI tools are more intuitive, affordable and accessible than ever. They can help you automate routine work, engage donors, generate content and free up your team to focus on what matters most.
Why it might make sense
AI adoption is accelerating across every industry, and the nonprofit sector is no exception. With lean teams and ambitious missions, it’s essential to make your operations smarter, not harder, starting with automating everyday tasks such as scheduling, tracking, and reporting.
Whether you need a one-off solution or a platform that supports multiple workflows, AI tools are out there. And many are built with nonprofit budgets in mind.
Real-world improvements
Here’s how organizations similar to yours are already using AI:
Donor data management. AI-powered intelligent customer relationship management (CRM) templates can help organize supporter information, generate reports and provide insights — no spreadsheets required.
Smarter content creation. AI writing assistants can draft emails, campaign messages, social posts, and grant language in minutes.
Onboarding, simplified. Automated forms and workflows streamline processes to welcome new donors and volunteers, onboard clients and track follow-ups.
AI can also help develop fresh fundraising ideas, campaign calendars and mission-aligned initiatives.
No-stress roadmap
You don’t need a tech team or a big budget to begin using AI. Start small, stay focused and scale up gradually:
For example, to identify key needs, determine where your team is stretched thin. Look for time-consuming tasks AI can simplify, such as content writing, data entry or donor segmentation. Also invest in learning. Great options for nonprofit-focused training are offered by such platforms as LinkedIn Learning, Coursera and TechSoup.
You might first initiate a pilot project, testing one tool at a time. Set a clear goal, such as automating donor emails or building a year-end campaign plan. Then gradually expand in steps. Once you see success, explore other tools or integrations. Many AI platforms are designed to expand as your comfort level grows.
Finally, foster an innovation culture at your nonprofit. Give your team permission to experiment, share feedback, and learn from trial and error. Small wins can lead to bigger ones. And encourage staffers to share what they’ve learned using AI with team members and managers.
Amplifying your mission
In 2025, the nonprofits that adapt are the ones that will likely survive this harsh economic environment and go on to thrive. It’s important to keep in mind that AI isn’t about replacing people. It’s about giving your team more time and energy to focus on your mission. Whether you’re looking to reduce admin work or tell your story more powerfully, AI can help you get there. Reach out to your Hood & Strong advisors on how to optimize your use of artificial intelligence.
